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On this page: Diane Hudson Burns offers strategies and tactics for successfully leveraging the opportunities at job and career fairs.

Navigating Job and Career Fairs Successfully

Job and career fairs are plentiful for veterans, and a good opportunity to "meet and greet" and learn about companies of interest.

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There are military-sponsored job fairs (on military bases and installations and also sponsored by military affiliated organizations), job fairs only for people with clearances (people with clearances are in great demand), general job fairs sponsored by local or greater communities, alumni job fairs, and industry or specialty specific job fairs (for example, law enforcement, engineering, or medical). And, there are even online job fairs that you can navigate with an avatar.

Resume

Write your military transition resume, and plan to carry several copies (25+).

Bring your networking business cards, in addition to the hard copies of your resume and the copy on your thumb drive.

Homework

Prior to attending a job fair, do your homework:

Do not forget to consider smaller, lesser known companies - there may be some excellent opportunities attached with less prominent companies.

Dress for Success

Dress for the job fair as if you were dressing for a job interview. This is a networking event, and you want to put your best foot forward. Also, you may have the opportunity to engage in full interviews in some cases.

Carry a Pen

Carry a working pen and small note pad. Collect the names of recruiters you speak with (hopefully on their business cards), and jot down pieces of information about companies that you are interested in pursuing. Also collect brochures and other information from the target companies.

Making an Impression

Some job fairs attract hundreds or even thousands of people. It may be crowded and busy; so you need to remember to provide an excellent hand shake to every recruiter you meet, use good eye contact, and smile as you move from booth to booth, as if you were on a job interview.

Also, neatly stack the brochures and business cards you collect into a pad-folio or small briefcase or purse.

Do not forget to prepare your TMAY (Tell Me About Yourself / elevator pitch) response in advance. You will want to wow the recruiters you speak with and convey the value you offer their company - by using a military-translated TMAY response.

Follow-up Thank You Notes

Use the business cards you collected from recruiters, and write short notes of thanks with requests to follow up.

Recruiters meet many people on job fair days - and a short thank you note will remind them of who you are and what skills you have to offer their company.

Bottom Line

Job fairs can be very effective networking opportunities where you can meet recruiters and company representatives, circulate your resume, attend workshops, and learn more about jobs and who is hiring. With some prior homework, a job fair can be attended with a strategic plan delivering the best return on investment - your time.

See Job-Hunt's Job Fairs section to find job and career fairs.


© Copyright, 2010, Diane Hudson Burns. All rights reserved. Used with permission.

Diane Hudson Burns, Job-Hunt's Job Search Expert for Veterans, is a military transition job-search strategist and career coach. She designs and composes military conversion resumes and helps position service members for employment in corporate or Federal America. Diane holds eight industry credentials including Certified Leadership & Talent Management Coach and Federal Job Search Trainer & Counselor and owns Career Marketing Techniques (www.polishedresumes.com).