Watch Where You Are Going
Landing the “right” job with the “wrong” employer can be both a waste of time and bad for your career. Plus, you could find yourself back in the job market too soon. If the US economy really is taking a “down turn,” it is more important than ever to be careful in your job search right now.
My Not-Paying-Attention Career Mistake
Several years ago, feeling unappreciated and underpaid, I was very unhappy in my job, and decided to leave. I focused on leaving my old job, without paying sufficient attention to the job offer I was accepting.
I just wanted a new job - almost any new job - anxious to leave a boss I no longer respected or trusted. It ended up being the classic “out of the frying pan, into the fire” situation.
Because I wasn’t paying attention, the new job and employer were not a good fit for me. I left in less than a year. Not good for my resume or my confidence.
How to Avoid My Mistake?
It’s not that hard, but it does take some time and effort to focus on your future. The payoff will be enormous, but sometimes we get into such a gotta-get-of-here rush that we don’t want to take the time to pay attention to where we are going. Ignore the need to rush, and you’ll be happier in that next job, hopefully for a long time.
Know what you want to do.
It's much more difficult to succeed in a job when are you don't enjoy it. So take the time to identify exactly the work you enjoy doing. That's your "target job." It's probably OK to have a couple of them, but don't have more than two or three.
Having a specific target jobs won’t limit your options. Being vague about what you want to do makes your job search much more difficult. People who want to help you can’t, from your friends and your network to recruiters and employers. No one else knows what you would enjoy doing – particularly if you don’t know and/or you don’t tell them.
Knowing what you want to do enables you to focus on those opportunities that will be the best jobs for you. Jobs you could stay in happily for many years.
In my situation, I just wanted to leave my old job, and made the classic mistake of not focusing on what I really wanted to do. If you don’t know, and many of us don’t, then buy or borrow the classic book for job seekers – “What Color Is Your Parachute.” If your local library has only one career book, this is the one, and for good reason. Author Dick Bolles, an amazing person, updates it every year.
Target good potential employers.
You don’t want to be the last person hired before the layoffs begin, so researching potential employers before you apply is a good way to spend your time.
Which employers in your location (or where you will be moving if you are not staying where you are now) hire people to do what you want to do?
Start your list of potential employers by looking through the telephone company Yellow Pages (online and off-line, too!). Browse through the categories to see the possibilities in your target location. And, remember that if you are interested in one of the classic “staff” functions like administration, finance, information processing, and marketing, most employers need those functions – from business and non-profits to education and government. So don’t limit your options to just one business sector.
Job-Hunt also provides you with a great deal of help here:
- See the articles in Job-Hunt’s Company Research column for more ideas on evaluating financial reports and company Websites.
- See Job-Hunt’s Pick Your Next Employer section for advice, links, and lists of potential employers.
- Pick your state out of Job-Hunt’s Employers and Job Search Resources by State directory to see hundreds of links to resources in each state.
- Check out Job-Hunt’s links to the Fortune 500 companies by sales rank.
Once you have a list of possibilities, check the appropriate local branch of the Better Business Bureau to see if there are any customer complaints, particularly with smaller employers.
Google and Bing the potential employers, by name, to see what is being written about them. Check the organization’s website – what do they say about what they do? Are press releases posted announcing new products or services or people? Job postings?
If you find negative comments about an employer posted by former employees, take them with the proverbial “grain of salt” unless you see a large number of them from many different people. Angry people are more apt to make their feelings known than happy ones, generally.
Network. Network! NETWORK!
Once you know what kind of job you want, and have identified good potential employers for you, it’s time to put your network to work for you. It’s also time to expand your network, and yes, you DO have a network of people you know now and have known in the past, people you went to school with, people you’ve worked with. The resources below will help you identify and find your network.
For help with networking, Job-Hunt offers you plenty of help:
- Articles in Job Search Networking column provides excellent advice for finding and activating your network for your job search, using the current tools like LinkedIn and Facebook, and much more.
- Job-Hunt’s famous links to Directory of Networking and Job Search Support Groups by State helps you find others who can help you in your networking and job search.
- Job-Hunt’s links to Employer Alumni groups helps you get in touch with people you worked with in the past.
- Also see Job-Hunt’s Tapping the Hidden Job Market article for push, pull, and maintain suggestions.
Taking the time to plan and strategize this job search should result in a better job for you this time, and in an easier job search next time (and there will be a next time).
Good luck with your job search!
© Copyright, 1998 - 2013, Susan P. Joyce. All rights reserved.
Online job search expert Susan P. Joyce has been observing the online job search world and teaching online job search skills since 1995. A veteran of the United States Marine Corps, Susan is a two-time layoff “graduate” who has worked in human resources at Harvard University and in a compensation consulting firm. In 1998, NETability purchased Job-Hunt.org, which Susan has edited and published since. Susan also edits and publishes WorkCoachCafe.com. Follow Susan on Twitter at@jobhuntorg and on Google+.