Since most of us keep a job for at least 1 or 2 years, shopping carefully for your next employer is smart. You don't want to work for an employer that is going out of business or one that is a miserable place to work - either would mean you'd probably be in another job search too soon.
7. How to Shop for Your Next Employer
Like shopping for anything important, you need to shop for your next employer. And, since this will hopefully be the start of a long relationship, doing research in advance to target the best employers for you is important.
So, it is well-worth the effort to pull together a list of potential employers to target your job search to the employers where you should be the happiest and most successful.
Since you already determined what job you want (in Step 1), now think about what you might want in your next employer (or what you might not want):
- Employer size -
Large (e.g. Fortune 1000), medium (e.g. Inc. 5,000), smaller, or very small; working directly for the owner of the business or for a family-owned and family-run business, or NOT a family-owned business. Working for a small "outpost" office of a very large organization, at the headquarters of a large organization, or working at the only location of a small business?
- Location -
From your home (telecommuting?), or out of your home in a particular part of your city, in a city or a group of cities near you, in the region where you are living now, OR where you want to live next. Short commute, near public transportation, or close to a major road with free parking for your car.
- Industry -
Do you prefer to work for a college or non-profit or do you prefer to work for a business? Healthcare (growing), green industries (growing), government (growing in some areas), a different industry, or the one you are in now.
- Corporate culture -
Do you like high-pressure, high-performance environments where you are pushed to achieve your highest potential; a low-pressure, low-stress workplace where you are part of a team; or strictly a 9-to-5 job that you can leave behind at the end of the day.
- Your other personal criteria -
Think about what else is important to you. Do you want to be the key member of a high profile group or just one member of a larger team? Work during "school hours" as a single-parent might prefer, or working the "late shfit" in the evenings or overnight when the pay might be better? Or, what else? What are your other criteria? Think about it.
The Web is a treasure trove of useful
information (just be cautious about believing everything you read!). Check out the employers listed in Job-Hunt's Employer Directory for your state (or the state you want).
Job-Hunt's Pick Your Next Employer section has links to how-to articles, directories of employer
Web sites, lists of employers, and more to help you identify potential
Read the "Know
BEFORE You Go (or Apply)" and the other articles in the Company Research series by Job-Hunt's
Research Experts Parmelee Eastman and Debra Wheatman about choosing the best potential employers, gathering information to prepare an attention-getting
cover letter, and impressing interviewers with your knowledge of
them and their organization.
NEXT: Part 2 - Implement Your Job Search
© Copyright, 1998 - 2012, Susan P. Joyce. All rights reserved.
About the author...
Online job search expert Susan P. Joyce has been observing the online job search world and teaching online job search skills since 1995. Susan is a two-time layoff "graduate" who has worked in human resources at Harvard University and in a compensation consulting firm. In 1998, her company, NETability, Inc. purchased Job-Hunt.org, and Susan has been editor and publisher of Job-Hunt since then. Follow Susan on Twitter at @jobhuntorg and on Google+
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