Your avatars aren’t blue and sparkly and on another planet, like the ones in the movie of the same name. But, they are in another world: Cyberspace (or maybe we should call it “Google-Bing-Blekko-space”).
In a sense, we’ve been using avatars in our job search for years. We called them “résumés,” and they are still important today, particularly when you are reaching out to potential employers.
Your 21st Century Avatars Bring Employers to You
Unlike resumes, which are similar in function to a product sales brochure, the new, 21st century avatars are more like a smart marketing campaign attracting employers and jobs to you! You aren’t trying to find employers, employers are finding you because they are finding your avatars everywhere.
Seen Avatar, the movie? (No? GO! Or watch the DVD!) Picture your avatars in cyberspace, showing you at your best - demonstrating your skills and knowledge, cataloging your accomplishments and education, collecting and displaying recommendations, helping you pull the jobs in to you rather than you reaching out for them.
You don’t have a 21st century avatar? You could! You should! And you probably do, whether or not you know it. Here’s how… (more…)
