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Product Displayers Job Overview

A product displayer has the accountability to display or present products in order increase their sales. This could include displaying products to match the brand image of the company or decorating the store in a Christmas or any other special theme.

Product Displayers Schools and Degrees

To make it as a successful product displayer, post-secondary education in the subject may be of help. One would either need a diploma or an associate’s or bachelor’s degree in the subject. Universities and colleges provide curricula on the subject and a suitable qualification can be obtained from there.

Job Requirements

Training is an important requirement for product displayers. They receive most of the training on the job. It is important for a product displayer to have knowledge about the sales and marketing principles and strategy for exhibiting and promoting products.

Product displayers need to be able to analyze the requirements to produce a design for product display. They also need to have an idea about the installation of programs, machines and equipment to meet the qualifications for product display.

Product displayers need to have original and unusual ideas regarding a given situation or concept. Creativity is extremely essential, as they need to be able to find ways to display products in order to attract more customers.

Nature of Work

Product displayers get as much information as they can about the product and understand what the objectives are for a particular product display assignment. Then they visualize and design their idea. Once the objective is fixed, they organize materials, equipment and men to execute it. They set up displays with necessary help and make sure the price is visible.

Product displayers generally work in well lit, clean and comfortable work settings. They have to physically move dummies, mannequins and other equipment and tools necessary for product display. They work with scissors, knives and other objects.

Product Displayers Jobs and Outlook

According to research in 2006, product displayers held about 87,000 jobs in the US. Employment is highest in the following industries:

• Department Stores
• Grocery and Related product Wholesalers
• Other General Merchandize Stores
• Other Support Services
• Wholesale Electronic Markets and Agents and brokers

The mean hourly wage for product displayers in the U.S. is about $13.16, while the mean annual wages are around $27,370.

Job Numbers and Growth

There were about 87,000 product displayers across the US in 2008. Unemployment for workers was considered low in the recent past, relative to other occupations. The percentage of employees unemployed in 2008 was 4%.

Area Job Conditions

The cities with the most product displayers per capita are Topeka (Kansas), Monroe (Louisiana), and Bend (Oregon), while the worst cities are Toledo (Ohio), Jackson (Mississippi), and Durham (North Carolina).

The highest salaries for workers are in and around Winston-Salem (North Carolina), Grand Rapids (Michigan), and Athens (Georgia). The lowest-paying areas are Lafayette (Indiana), Sherman (Texas), and Michigan City (Indiana).

Training and Education

Education or job training for employees typically involves moderate-term on-the-job training. At least 55% of product displayers had a degree of four or more years. About 31% of workers had some college below a bachelor's degree. An estimated 14% of employees had just a high-school diploma. Recommended schools are shown in the column to the right; request information from them to help you decide which if any could help you with this career.

Part-Time Work and Self-Employment

An estimated 17% of product displayers work part-time. An estimated 29% of workers were self-employed.

Product Displayers by Metropolitan Area (city and its surroundings)

In the table below, a Job Density near 0% means the area has an average number of people in this occupation, for its population. A higher or lower Job Density (e.g., +22% or -45%) tells you there are that many more or fewer workers of that type there than in the average US metro area. So, the higher the number, the more common the occupation.

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Colorado

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Delaware

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Georgia

Hawaii

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Illinois

Indiana

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Utah

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Wisconsin